Previous Projects + My Role
Founder, The Black Sportswoman
In 2020, I founded The Black Sportswoman, a multimedia platform about Black women athletes in sports history. I closed the publication in 2024. I was a member of the Google News Initiative Startups Boot Camp where I learned skills that helped me turn the business into a revenue-earning newsletter and website. I conducted market research and developed the standard operating procedures, editorial strategy, content calendar, revenue strategy and streams, and content marketing strategy. To create the platform's content, I did all of the interviewing, research, writing, video production and editing, presentation and lecture development, and more. Through The Black Sportswoman, I was invited to speak at Georgia Tech, University of Florida, St. Norbert’s College, and other institutions. I also collaborated with national and international organizations.
Copywriter, Toast
As a copywriter at Toast, I worked on the employee experience team within the Human Resources department. I owned all the storytelling for the Intranet and internal magazine, which helped individual teams and the larger company reach business goals. To do this work, I collaborated with leaders and project owners as a ghostwriter, editor, and copywriter. I created the Content Style Guide for the Intranet to enable content creation across departments by subject matter experts. I developed templates to create efficiencies and allow others to create content at scale and built partnerships with DEI, marketing, and technical teams to ensure content maintained standards across the board. During my two years, I was promoted from associate copywriter to copywriter.
podcast producer and manager, The atlanta journal-constitution
I built The AJC’s first politics podcast from a concept to a show that amassed more than half a million downloads in its first eight months of publishing. Day to day, I booked guests, produced episodes, wrote scripts, edited episodes and provided sound design. I managed on-location, in-studio, and virtual recordings. I also built relationships with hosts and reporters, taught best practices, and offered coaching during and after recordings. To help grow the podcast, I created and presented pitch materials to sales, management, and other decision-making teams. I coordinated with departments across the newsroom to provide the best graphics and social content to build our podcast audiences. While doing daily production and marketing, I developed and produced multiple podcast series and newsroom-wide projects tied to major news events and elections. In addition to this work, I wrote stories across subjects, including multiple front-page stories and developed a women’s basketball beat at the paper.
freelance researcher and public historian
My historical feature “100 Years of Black Women in Sports was featured in ESSENCE Magazine. Additionally, I’ve conducted historical research – including oral history interviews and archival research – about convict leasing in Atlanta, early women’s basketball history, a neighborhood dismantled by the Atlanta airport, and more for real public history projects for a national museum, local government project, and nonprofit organization. This work has involved researching historical figures and the built environment within Atlanta. For those projects, I also wrote for interactive museum displays, public signage, and websites. Along with community engagement, I gained skills of historical content writing, nonprofit impact writing, and curatorial writing. Samples available upon request.